Virtual Social Media Assistant / Manager
Company: UPWORK
Location: India
Employment Type: FULL_TIME, PART_TIME
Date Posted: 2025-11-11
Valid Through: 2026-11-11
Job Summary
UPWORK is looking for a dynamic and detail-oriented Virtual Social Media Assistant / Manager to join our growing network of professionals. In this role, you will be responsible for managing, creating, and executing engaging social media strategies to build brand awareness, drive online engagement, and grow audience communities across multiple platforms. The ideal candidate will be creative, organized, and passionate about social media trends, analytics, and digital storytelling. This remote opportunity allows you to collaborate with diverse clients and teams across different industries—all from the comfort of your home.
Key Responsibilities
Develop, plan, and implement social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok, and Pinterest.
Create engaging, visually appealing, and brand-aligned content including posts, stories, reels, and videos.
Monitor, respond, and engage with followers, comments, and messages in a timely and professional manner.
Track performance metrics and provide weekly or monthly reports on engagement, reach, and audience growth.
Collaborate with marketing teams or clients to align content with ongoing campaigns, launches, or promotional activities.
Research and analyze trends, hashtags, and competitor strategies to stay ahead of social media developments.
Schedule and automate posts using tools like Buffer, Hootsuite, or Later.
Manage paid social media advertising campaigns when required.
Assist in influencer outreach, partnership collaborations, and community-building initiatives.
Required Skills and Qualifications
Proven experience managing social media accounts (either personal brand, business, or clients).
Excellent written and verbal communication skills in English.
Strong knowledge of current social media trends, tools, and algorithms.
Ability to create and edit high-quality visual and video content using Canva, Adobe tools, or similar platforms.
Proficiency in using social media management tools (e.g., Hootsuite, Buffer, Later).
Basic understanding of social media analytics and reporting.
Strong organizational and time management skills with attention to detail.
Creative thinker with the ability to adapt tone and style to different audiences and industries.
Experience
Entry to Mid-Level: 1–3 years of experience in social media management, content creation, or digital marketing.
Experience working remotely or with international teams is a plus.
Freelancers with successful social media case studies or portfolios are highly encouraged to apply.
Working Hours
Flexible remote working hours depending on client time zones and project requirements.
Typical commitment: 20–40 hours per week.
Availability for quick communication and content approvals as needed.
Knowledge, Skills, and Abilities
In-depth understanding of digital marketing principles.
Ability to multitask and handle multiple client accounts efficiently.
Strong interpersonal and collaboration skills for working with clients and creative teams.
Analytical mindset for interpreting data and improving performance.
Self-motivated, proactive, and capable of meeting deadlines with minimal supervision.
Benefits
100% remote position – work from anywhere.
Competitive hourly or project-based pay through Upworks secure payment platform.
Opportunity to build a global client portfolio.
Professional growth and learning opportunities in digital marketing.
Flexible schedule that supports work-life balance.
Access to Upworks freelancer community, resources, and certifications.
Why Join UPWORK
UPWORK is the worlds leading platform for remote talent and businesses to connect and collaborate. By joining as a Virtual Social Media Assistant / Manager, you will gain exposure to diverse projects and industries, empowering you to grow your skills, expand your network, and establish yourself as a trusted digital professional. You will enjoy the freedom to manage your own time, choose your clients, and thrive in a performance-driven, creative environment.
How to Apply
Interested candidates can apply directly via UPWORK by submitting:
A detailed resume/CV highlighting relevant experience.
A portfolio or examples of past social media campaigns or content.
A brief cover letter outlining your experience, availability, and preferred hourly rate.
Take the next step in your digital career—join UPWORK today and build meaningful online brands from anywhere in the world!
