Social Media Content Planner for Lifestyle Brand
Company: The Elite Job
Location: India
Employment Type: FULL_TIME, PART_TIME
Date Posted: 2025-09-04
Valid Through: 2026-09-04
Job Summary
The Elite Job is seeking a creative and strategic Social Media Content Planner to join our dynamic lifestyle brand team. In this role, you will be responsible for developing, managing, and optimizing content calendars across multiple platforms to elevate brand visibility, engagement, and growth. You will collaborate with marketing, creative, and product teams to deliver compelling storytelling that resonates with our audience and reinforces our brand identity.
Key Responsibilities
Develop and manage monthly and quarterly social media content calendars aligned with brand strategy and campaign goals.
Research, ideate, and plan engaging content tailored for each platform (Instagram, TikTok, Facebook, YouTube, Pinterest, LinkedIn, etc.).
Collaborate with design, copywriting, and influencer teams to ensure consistent brand messaging and tone.
Monitor social media trends, competitor activities, and audience insights to inform content planning.
Work with analytics to review content performance and adjust future strategies for optimal results.
Ensure all content meets brand guidelines, deadlines, and quality standards.
Support campaign launches, seasonal promotions, and community engagement initiatives.
Required Skills and Qualifications
Bachelors degree in Marketing, Communications, Digital Media, or a related field.
Strong understanding of social media platforms, algorithms, and best practices.
Exceptional organizational and project management skills.
Excellent written and verbal communication abilities.
Creativity and a keen eye for visual storytelling.
Proficiency with scheduling and analytics tools (e.g., Hootsuite, Buffer, Later, Sprout Social, or similar).
Experience
2–4 years of proven experience in social media content planning, preferably within lifestyle, fashion, beauty, or wellness industries.
Demonstrated success in driving audience growth and engagement through strategic content planning.
Experience collaborating with creative teams and cross-functional stakeholders.
Working Hours
Full-time role, 40 hours per week.
Standard business hours with flexibility for campaign deadlines, product launches, or major brand events.
Hybrid working model available depending on location.
Knowledge, Skills, and Abilities
Strong knowledge of digital marketing trends and consumer behavior.
Ability to balance creativity with data-driven decision-making.
Skilled in multitasking and managing multiple campaigns simultaneously.
Proactive mindset with the ability to anticipate challenges and provide solutions.
Collaborative spirit with the ability to work independently when required.
Benefits
Competitive salary package.
Health, dental, and vision insurance.
Paid time off, holidays, and wellness days.
Professional development and training opportunities.
Employee discounts on lifestyle and partner products.
A creative and supportive work environment with opportunities for career growth.
Why Join
At The Elite Job, we do not just create content — we create connections. Joining our team means being part of a forward-thinking lifestyle brand that values creativity, collaboration, and innovation. If you are passionate about storytelling, eager to shape a brands digital presence, and ready to make an impact, this is the perfect role for you.
How to Apply
Interested candidates are invited to send their resume, portfolio (if applicable), and a brief cover letter highlighting their relevant experience to us.
